Brand Guidelines

We’re very proud of our brand, and we care a lot about how it is presented in the world.

Download Brand Assets


The Membean marks include the Membean name and logo. Please don’t modify the marks or use them in a confusing way, including sponsorship or endorsement by Membean, or in a way that confuses Membean with another brand (including your own).


The green wordmark and logo are our primary marks and should be used whenever possible. The green marks should ONLY be used on a white or dark background. If you are using the marks on any other background color, please use either the white or black monochrome marks.

Do not place the colored Membean logo over background colors that clash. If in doubt, use monochrome!

The wordmark should have a margin of clear space on all sides around it, equal to or greater than half of the wordmark height.

The logo should have a margin of clear space equal to or greater than one-third of the logo height on the top and bottom, and equal to or greater than half the logo height on the left and right.

We have established a minimum size to ensure that the legibility of our marks isn’t compromised and they are always easy to read. The minimum size of our wordmark should be a height of 21 px on screen, or 0.25 in (6.35 mm) in print. The minimum size of our logo should be a height of 42 px on screen, or 0.5 in (12.7 mm) in print.

We politely ask that you don’t:

  • Use any logos or similar imagery to represent Membean other than what is found in the Membean Brand Assets.
  • Rotate the Membean logo or wordmark.
  • Change the colors on the logo or wordmark.
  • Overprint or obstruct any part of the logo or wordmark.
  • Add special effects to the logo or wordmark.
  • Use old versions or any other marks or logos to represent our brand.


Membean’s colors are green and a dark gray. We choose to be colorful in our brand communications at times, but these are our resting colors.

For reference, we also use a variety of other colors in our UI design, such as:


Our typeface is a visual representation of Membean’s tone and voice. It’s a digital friendly, whimsical and straightforward typeface which complements our print and digital experiences. Our official typeface is Nunito.

In general, we prefer copy which conveys important content to be displayed on a white background. Please use Nunito Regular with a font size of 18px and a line height of 27px for regular text.

Of course, there are exceptions to these rules (particularly when designing for mobile), but please be sure that the typography in your designs meets the following accessibility criteria.

General Info

By using the Membean marks you agree to follow these guidelines as well as our Terms of Service and all our rules and policies. Membean reserves the right to cancel, modify, or change the permission in these guidelines at any time at its sole discretion. For further information about the use of the Membean name and trademarks, please contact